How To Become A Social Media Manager With No Experience

become a social media manager with no experience

Did you know you can make money while doing the basic things you do on your social media channels?

Basic things like replying to DMs and comments, curating and posting content, moderating communities. etc.

These are normal things you do on your social media channels daily and I bet you had no idea that you could get paid for it.

When you talk about social media manager, many people think you need to have a truckload of experience in creating and running campaigns, tracking metrics and all,

While these are also part of a social media manager’s role, it’s not always required.

Some business owners don’t usually run marketing campaigns, and those who do, most times have a separate person who works as a campaign manager.

This means that you can become a social media manager with no experience and get paid well too.

However, some skills are important to succeed in this venture. Don’t worry, these are skills that almost everyone possesses and if you don’t possess one or two of them, you can inculcate them quickly.

What skills are required to become a social media manager with no experience?

1. Communication skills: As a social media manager, your job will usually be to curate content. The type of communication skills required is often writing skills. You’ll need to be able to play with words on Paper/PC. Duh!

2. Creative thinking: This one is very important, you’ll need to be able to creatively think of what to post to drive more engagement and shares for your client/employer

3. Ability to multitask: Almost every resume I’ve come across has ‘ability to multitask” as a skill, I bet you have this skill too 😁 because you’ll be needing it as a social media manager.

The reason is that you’ll be posting to different platforms, replying to comments and DMs and it gets worse if your client/employer has large followers. But hey, it’s still nothing to worry about. You’ll cope, trust me.

4. Basic Graphics skills: You’ll need basic graphic design skills like creating simple social media graphics using Canva, Picmonkey, etc.

5. Time management skills: This is a must-have skill especially if you’ll be doing this job part-time or as a freelancer. You’ll need to plan when to post to each platform and how to shuffle your multiple clients if you are working as a freelancer.

Tools needed to work efficiently as a social media manager

  1. PC… You need a PC not phone
  2. Social media management and scheduling tools like mention, buffer
  3. Google trends for tracking trending topics and keywords and any other tool your employer might require you to use.

Who can become a social media manager?

  • Students: If you visit social media to socialize even as a student, why not use the same energy to make money working as a social media manager? Who knows, the income from this job can be all you need to see yourself through school.
  • Stay-at-home Parents
  • Those with disabilities
  • Anyone looking for a side income. etc.

How much does a social media manager earn?

Social media managers are high in demand because a lot of businesses are beginning to realize the importance of having a solid online presence.

and according to Glassdoor, the average salary for a social media manager with 0-2 years of experience is around $42,000/year in the US. You can expect anything between $20k-$35k if you are outside the US.

Is social media manager a sustainable side hustle idea?

If what you mean by sustainable is being able to scale your social media management career into a full-time income, then the answer is yes! You can grow your income if you work on adding more skills sets like becoming a social media marketing expert.

You can even start a social media management agency along the line, where you’ll get others to do the job while you be boss!

4 jobs you can do as a social media manager If you have no experience

Now to the main deal, “list of jobs you can do as a social media manager If you have no experience”.

Like I said earlier, you can get jobs as a social media manager doing the usual things you do daily for pleasure on social media.

Below I talked about how you can do this but this time, in a professional manner, and get paid for it.

1. Help businesses grow their followers organically using social media sites like Pinterest: If you already use Pinterest then you can start making money just by using the platform.

How to use pinterest business - ubersuggest 880 people in the US alone are searching for how to use Pinterest Business according to Ubersuggest.

Pinterest just like Google can drive massive traffic to businesses when done right but most business owners don’t know how to use the platform and some who do, do not have the time to pin daily.

You can bridge this gap as a social media manager. All you need to do is create catchy graphics and pin frequently on the platform. at least 4-7 pins daily.

List of people that needs social media manager for this role

  • Bloggers: This is the first role I’ll outsource once I start making some money from this blog
  • Small Business owners
  • Coaches and Consultants
  • Anyone looking for traffic. etc.

2. Work as a moderator for online communities: Elementor, Namecheap, and some big brands I use all have online communities and more businesses are resorting to online communities especially now that they can no longer track most users’ activities due to the IOS privacy update.

They’ll need someone to moderate these communities, be it a Facebook group or a self-hosted community, and no experience is often required for this role.

List of people that needs social media manager for this role

  • Saas companies: Saas companies usually have online communities for support on their software
  • Coaches
  • Bloggers. etc

3. Manage contents, reply to comments, and DMs: This is one of the common social media manager roles. It involves curating and posting written and visual content, replying to comments and DMs.

For companies that run ads often, you’ll be busy replying to comments on ads and inquiries.

List of people that needs social media manager for this role

  • Bloggers
  • influencers and celebrities
  • Medical personnels
  • Solo-preneurs
  • Digital Marketing companies
  • Start-ups etc.

4. Monitor brand mentions: Brand mention is what people are saying about a particular brand. Smart business owners use brand mentions to improve their products and drive more sales by tracking their mentions and competitor’s mentions.

These businesses often need the services of a social media manager to track these mentions.

Your role will be to use a tool like Google alert or mention to know what people are saying about your client/employers’ brand, respond to negative comments before they escalate, and relate with the management a weekly/monthly report of what was said about a brand.

All these don’t require any experience. All you need is the monitoring tool.

How to become a social media manager with no experience

1. Decide what services you want to offer: I have highlighted a list of services you can offer as a social media manager with no experience, you can pick one or all of them.

2. Choose whether you want to work part-time, full-time, or as a freelancer. This will depend on the amount of time you have to dedicate to the job.

3. Start with Volunteering (Optional): if you don’t feel confident starting with a paid job, you can start by volunteering with one or two organizations to gain experience. There are many places to find volunteer opportunities like volunteer match.

4. Build your portfolio or Resume: If you plan to work as a freelancer, you’ll need to build your portfolio. consider offering your services at a low price to gain social proof.

If you’d rather work part-time or full-time, you’ll need to build the perfect resume. Highlighting all your skills and volunteer history (If any). A tool like Canva has awesome resume templates you can edit for free.

5. Start your job search: Here are 5 ways to land your first job as a social media manager.

1. Search through job boards like flexjobs, we work remotely, vizajobs,, etc. You’ll often find part-time, full-time, or freelance remote jobs on these sites

2. Use Linkedin job boards. I have so many friends who have gotten jobs through LinkedIn. It’s a great platform to find jobs. Simply type in social media manager on the search box, enter your location if you want and you’ll be served a list of recent job postings like this

social media manager job opening on LinkedInResults for social media managers in India.

Another smart way to land a job on Linkedin is to use the “Open to work” feature. It lets recruiters and your network know that you are job hunting.

3. Use Google: I typed in the keyword “Social media manager jobs” and got the result below.

Example: social media manager jobs in Nigeria.Search result based on my location.

You can even search by location

example of social media manager jobs in India.Social media manager jobs in India.

4. Join Facebook Groups: Facebook groups are a great place to land jobs too. Look for groups that have your prospective client/employer and join. In this case, entrepreneurial groups are your best bet. One trick to get to know a prospective client is to make a strategic post in the group. Something like “If you had to outsource anything in your business, what would it be”? From the comments, you’ll know those who need the services of a SM and reach out to them pitching your services in a warm, friendly, and professional way.

You can say something like “Hey, Zaram here. I read your comment on xx post. It’s interesting to know that keeping up with social media activities is one task that most entrepreneurs struggle with, that’s why I decided to help out in this area. I currently help xx number of entrepreneurs manage their social media, should you need help with managing yours, I’ll be glad to help”

5. Reach out: Start by looking through your contacts or those you follow on social media. You’ll likely find someone who needs a social media manager.

More often than not, some business persons don’t realize they need a social media manager so you’ll have to make it a duty to educate them on the benefits of hiring a social media manager for their businesses.

Final Thoughts

Becoming a social media manager isn’t hard. More people with less skill than you have are probably making a living off this venture. So it all boils down to being confident in yourself and reaching out shamelessly.

You can take a step further by getting certified as a social media manager, this will not only give you an edge but will increase your pay.

If you don’t have money for a certification program, you can still take a free course like this one

free social media  management course on udemyFree social media management course on udemy.

Over to you? Will you be giving this idea a try?

Let me hear your thoughts in the comment section.

Hey there, Zaram here!

Hey there, Zaram here!

Having done different online businesses for the past 7 years, I can say for a fact that it's possible to make money online. (Lots of it).
I started this blog to talk about different online businesses you can do on the side and how to succeed in it.

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